When you are a business or organization distributing screen-printed t-shirts with your business name or logo on them, you not only give your message to one person. You change that person to become messengers for a business or organization, get your name out to anyone that people see while wearing a t-shirt.
Given the fact that most people store t-shirt for at least one year or more, and is likely to wear clothes that are at least 10 times a year, you've bought yourself a little bit of advertising space. You can find custom t-shirt printing from various web sources.
Here are some facts and figures about the other advertising media:
The average cost of 30-second television advertisements in the middle market is approximately $ 1,000 and the cost could be much greater depending upon the value of advertising production. The better the quality, the ad will cost.
A full-page print ad in newspapers secondary market can cost anywhere between $ 1,000 and $ 5,000, depending on the ad placement and complexity.
While these costs are competitive and, in some cases, it may be cheaper than running a large t-shirt, consider this: It will only run a few times, and there is no guarantee that television viewers or radio station would even listen or pay attention to them.
With the t-shirt screen-printed, you get continuous exposure as the people you gave a shirt to wear on different days. While television and radio ads only run at certain times on certain days, with a great run of t-shirt screen-printed, it ensures that at any given time in the city someone wearing one of your shirts, and a whole lot more someone seeing it.